End-to-end Product Designer with 8 years of experience bridging data, design, and strategy.

End-to-end Product Designer with 8 years of experience bridging data, design, and strategy.

Open to new opportunities

Current Location

Atlanta, Ga

Role Scope & Ownership

End-to-end product ownership

Discovery → delivery

Stakeholder & exec collaboration

Design systems leadership

Companies

Case Study

Situation

Design a seamless, intuitive product experience that helps users easily build, understand, and manage their ITDR plans without needing deep technical expertise.

Results

20%

Increased MRR by 20% and contributed to the company's first million-dollar quarter. Q1 2025

99%

We had a 99% retention rate in both Q4 2024 and Q1 2025. This was a 3% increase from the previous 2 quarters.

Toolset

Figma

Jira

Notion

Fullstory (behavioral analytics & session replay)

Productboard

Recommendation

Nadeem Farah

VP of Product at Preparis

Max has added tremendous value by creating differentiation by taking complex tasks for non-expert users and simplifying them into guided, easy-to-use workflows. He participates in the full product design lifecycle from interviews and ideation to post-delivery success metrics measurement and iterative refinement. He has leveraged his intuition for usability to help guide key design decisions for new product offerings that drive growth and redesigns of existing features to simplify and improve utilization.




Max has also shown growth as a leader, setting up, recruiting for, and leading a UX research internship that has yielded acceleration for two key initiatives.


I recommend Max as a seasoned UX Lead to any product design organization.

Product Domains

B2B SaaS

Enterprise Software / Internal Platforms

Data & Analytics Systems

Cybersecurity, Risk & Compliance

Industries

Technology / SaaS

Cybersecurity & Risk Management

Financial Services

E-commerce & Retail

Resume

Case Study

E-commerce

Situation

At Amazon’s Fabric.com, the checkout experience was outdated and overly complex, contributing to high cart abandonment and lower conversion. Leadership proposed removing guest checkout to drive account creation, but user research showed this would increase friction and hurt completion.

Results

14%

Reduction in cart abandonment after simplifying the checkout flow and reducing friction at key decision points.

3%

Increase in overall conversion within three months by validating assumptions with user research and preserving guest checkout.

Case Study

E-commerce

Situation

At Amazon’s Fabric.com, the checkout experience was outdated and overly complex, contributing to high cart abandonment and lower conversion. Leadership proposed removing guest checkout to drive account creation, but user research showed this would increase friction and hurt completion.

Results

14%

Reduction in cart abandonment after simplifying the checkout flow and reducing friction at key decision points.

3%

Increase in overall conversion within three months by validating assumptions with user research and preserving guest checkout.

Let's Connect

Recommendation

George Carey

Product Owner at Preparis

As the Product Owner of the Preparis platform, I had the privilege of working closely with Max, and I can confidently say he was a critical asset to our team. As our Senior Designer, Max played an essential role in evolving the platform’s user experience, ensuring that every design decision was grounded in customer feedback and business needs.




One of Max’s greatest strengths is his ability to engage with customers, extract valuable insights, and turn those into high-impact enhancements. He is also highly collaborative with the development team, incorporating their feedback into high-quality mockups that balance user needs with technical feasibility.




Beyond just improving UI elements, Max was instrumental in enhancing customer flows, making our product more intuitive and user-friendly. His work truly elevated the overall user experience, bringing the platform to the next level. Additionally, his ability to provide company-wide feedback on design ideas helped shape a more cohesive and forward-thinking approach to UX across teams.



Recommendation

Nadeem Farah

VP of Product at Preparis

Max has added tremendous value by creating differentiation by taking complex tasks for non-expert users and simplifying them into guided, easy-to-use workflows. He participates in the full product design lifecycle from interviews and ideation to post-delivery success metrics measurement and iterative refinement. He has leveraged his intuition for usability to help guide key design decisions for new product offerings that drive growth and redesigns of existing features to simplify and improve utilization.




Max has also shown growth as a leader, setting up, recruiting for, and leading a UX research internship that has yielded acceleration for two key initiatives.


I recommend Max as a seasoned UX Lead to any product design organization.

Case Study

Situation

Design a seamless, intuitive product experience that helps users easily build, understand, and manage their ITDR plans without needing deep technical expertise.

Results

20%

Increased MRR by 20% and contributed to the company's first million-dollar quarter. Q1 2025

99%

We had a 99% retention rate in both Q4 2024 and Q1 2025. This was a 3% increase from the previous 2 quarters.

Case Study

Situation

Design a seamless, intuitive product experience that helps users easily build, understand, and manage their ITDR plans without needing deep technical expertise.

Results

20%

Increased MRR by 20% and contributed to the company's first million-dollar quarter. Q1 2025

99%

We had a 99% retention rate in both Q4 2024 and Q1 2025. This was a 3% increase from the previous 2 quarters.