Trusted to own complex product ecosystems from strategy to shipped execution. The result: measurable growth, faster workflows, and products teams rely on.
Open to new opportunities
Current Location
Atlanta, Ga
Companies
Role Scope & Ownership
End-to-end product ownership
Discovery → delivery
Stakeholder & exec collaboration
Design systems leadership
Product Domains
B2B SaaS
4 yrs
Enterprise Software
6 yrs
Data-heavy / Analytics
6 yrs
E-commerce UX
3 yrs
Industries
Risk & Compliance
3 yrs
Financial Services
2 yrs
Manufacturing & Operations
3 yrs
Retail
3 yrs
Toolset
Figma
Notion
Fullstory
Jira
Storybook
Let's Connect
Resume
Recommendation
Nadeem Farah
VP of Product at Preparis
Max has added tremendous value by creating differentiation by taking complex tasks for non-expert users and simplifying them into guided, easy-to-use workflows. He participates in the full product design lifecycle from interviews and ideation to post-delivery success metrics measurement and iterative refinement. He has leveraged his intuition for usability to help guide key design decisions for new product offerings that drive growth and redesigns of existing features to simplify and improve utilization.
Max has also shown growth as a leader, setting up, recruiting for, and leading a UX research internship that has yielded acceleration for two key initiatives.
I recommend Max as a seasoned UX Lead to any product design organization.
Case Study
Continuity Planning made easy
Design a seamless, intuitive product experience that helps users easily build, understand, and manage their ITDR plans without needing deep technical expertise.
20%
Increased MRR by 20% and contributed to the company's first million-dollar quarter. Q1 2025
99%
We had a 99% retention rate in both Q4 2024 and Q1 2025. This was a 3% increase from the previous 2 quarters.
Case Study
Buying Cabinets Online
Cabinets.com leadership challenged our team to rethink the end-to-end online buying experience to drive growth and compete more effectively with big-box retailers. As the UX designer, I led research across customer interviews, analytics, and competitive audits to identify friction points in a high-consideration purchase journey.
+12%
Increase in non-designer sales after connecting inspirational gallery imagery directly to purchasable products, improving customer confidence and conversion.
-15%
Decrease in bounce rate after launching a centralized Help & Resources experience, reducing friction and helping customers make more informed purchase decisions.
Case Study
Improving Internal Manufacturing Tools
Situation
Results
+10%
+35%